AdWeek Activation

For Univision at Adweek, I created a “Grow With Us” experiential activation featuring a branded food cart serving empanadas. With vibrant signage, custom seed packets, and dynamic visuals, the activation brought the theme of growth through cultural engagement to life, encouraging audiences to explore Univision’s Spanish-language content and creating a memorable, interactive brand experience.

{Client} Univision Communications | {Timeline} Fall 2021 | {Role} Experiential Design + Art Direction