Visual Systems
These projects encompass an array of skills required to extend a branded mark to an ecosystem of interconnected visuals that allow for a client’s story to be told.
TelevisaUnivision: Styleguide elements for Leading the Change, a rebranded thought-leadership conference hosted annually to educate marketers on the U.S. Hispanic share of the market.
TelevisaUnivision: Styleguide elements for Así Studios, an in-house production studio that provides a range of creative services, including video based narratives profiling individuals within the bicultural, U.S. Hispanic community who have have made a mark for them selves in a spectrum of ways.
Univision Communications: A booklet designed in partnership with Univision’s Political Advocacy Team in order to serve as a primer to U.S. Hispanic voters.
The Collective: An RFP to the city of New York for the development of Pier 26, designed in a few different format for Landscape architectural firm, Grain Collective.
Halstead Property: Poster, and a 90 foot vinyl sign designed to be wrapped around a prime property on Nevins Street in Brooklyn for sale.
Univision Communications: A colorful play on the slogan ‘Grow with Us’ as the company took over a part of the floor during adweek with a themed space. Graphics covered the wall, a food stall selling empanadas, menus, a variety of signage, and seed packets being given away.
NYCHA: Modules created for promotional materials supporting NYCHA’s community engagement program, in partnership with Grain Collective.
Weeksville Heritage Center: Event announcement cards, and a custom typeface designed for Weeksville, a vital cultural space set up in Brooklyn on the footprint of the first free black communities.
Univision Communications: Invitation, recipe cards, packaging assets and digital interface designed for a client hospitality event over the holidays themed around latin food.
Reebok: Pitchbook designed for Reebok to approach Formula One racer, Lewis Hamilton as their new brand ambassador.
Univision Client Council: This brand was created to form a close ties with a group of high-share marketing leaders and innovators. Featured here is a custom folder that was designed for the first meeting of the members.